2022-05-14 22:03:32 By : Ms. Nancy Yang

Meta is striving hard to compete with Google and Microsoft to take a sprinting lead in wearable tech. Meta’s boss Mark Zuckerberg recently teased a wrist band embedded with a neural interface in Instagram and Facebook. The band would allow the user to control other AR/VR gadgets especially contact lenses. Zuckerberg unveiled the device at an event in Milan with Leonardo Del Vecchio, the billionaire Italian businessman whose firm EssilorLuxottica is collaborating with Meta in developing state of the art AR/VR contact lenses. Leonardo is the 50th richest billionaire in the world according to the Forbes index.

A post shared by Mark Zuckerberg (@zuck)

EssilorLuxottica was formed by merging two premier companies Essilor and Luxottica in 2018. Some of the proprietary brands of the company include Ray-Ban, Oakley, Costa, Vogue Eyewear etc. The company is also into lens tech with verticals like Varilux, Crizal, Eyezen etc. The subsidiary Essilor was formed in 1849 whereas Luxottica in 1969.

A post shared by Essilor Group (@essilorgroup)

Meta would have shelved its native Oculus (and other Augmented and Virtual reality projects) for lack of biz until ‘Metaverse’ was hyped in the public domain. With a resurgence in the field, and more tech companies joining the bandwagon, Meta would reap the benefits of being one of the first movers.

Inhouse projects may fall short of expectation, however collaborations and acquisitions can always bring in some great resources and patents! The trifecta of Google, Microsoft and Meta have been on an acquisition spree of some of the most cutting edge startups in the world. This will only leverage the R&D in the field and proliferation of better AR/VR/XR tech in the market.

See Also: Google Seeks To Dominate The AR VR Display Tech By Acquiring MicroLED Startup Raxium

See Also: Researchers Come Up With New VR Haptic Tech That Lets You Kiss In Metaverse And More